Welcome to LONDI “London Way Of Life” Community Club

A community movement and brand for GOOD.

LONDI London Way of Life Project’s

At LONDI, we’re building a vibrant, inclusive community that celebrates diversity, kindness, and belonging. Our mission is to inspire children and families across London and beyond through positivity, creativity, and shared values.

We believe in PEACE and TOLERANCE, accepting each other as individuals and honouring all cultures, backgrounds, and beliefs. We stand for ACCEPTANCE, RESPECT, LOVE, and above all – DIVERSITY. Together, we shape a more joyful, united London – and a better world for the next generation.

What is the “London Way Of Life”?

The London Way Of Life is more than just a motto – it’s a community spirit. It’s about showing kindness, spreading good vibes, and embracing the beautiful mix of cultures that make London so special.

Our Community Club brings together children, parents, teachers, creators, and changemakers to share in this celebration through:

Kindness campaigns and inclusion programs

Books, animations, and songs

School workshops and creative events

3D printing & painting activities

Visits with our friendly mascot, LONDI

Our Mission

Our mission is to promote and share positive values through creativity, learning, and joyful experiences – starting with children and expanding across families, schools, and communities.

To help us spread the message, we have our cheerful guide: LONDI – our community mascot – who travels across London, meeting locals, discovering cultures, and showing kids the beauty of inclusion, respect, and friendship.

Every book you buy, every workshop you attend, and every smile we spark helps us reach more children with messages of hope and harmony.

Support the Movement

We’re just getting started and your support makes it all possible.

Whether you’re a parent, educator, volunteer, sponsor, or simply someone who cares – come join the LONDI “London Way Of Life” Community Club and help build a future filled with acceptance and joy.

Explore our book and more:  https://linktr.ee/LondiLondon

Follow us on social media to see what we’re up to – and share in the magic of the London Way Of Life.

Our Values

  • We are PEACE.
  • We are TOLERANCE.
  • We are ACCEPTANCE.
  • We are RESPECT.
  • We are LOVE.
  • We are DIVERSITY.
  • We are LONDON! 

We are the LONDI “London Way Of Life” Community Club – and we’re here to make a difference.

Watch with your children our happy videos and learn more about LONDI:

CREATIVE TEAMS WANTED

If you are a filmmaker, videographer, artist, writer, or animator who would love to take part and generate some exciting content for us to help make our London amazing and spread the peace, love and diversity of the city, then get in touch and connect with us!